Creating TV Show "Ideas",
and The Pitch That Sells Them...
The TV Writers Vault is the
television industry's first website to bring "ideas"
from people outside the Hollywood system to production
and global broadcast. The single most important aspect
of your TV show pitch should be your "Logline". Its the
short pitch, the one-liner that tells and sells your
show. In addition to having a great title and synopsis,
the Logline is the core concept
you are pitching Producers who buy projects at the TV
Writers Vault. Read some important aspects of creating
your pitch below.
A "Logline" is a one or two sentence description that
tells the basic premise and purpose of a TV show idea.
Loglines for the sake of pitching a project are similar
to a TV Guide description of a show, but more specific
in describing the concept of the program. This is the
catalyst for increasing the odds of selling a script or
idea for a television show.
How do you sell a TV show idea or script? Create a great
logline! Developing a good logline can help you in
developing a better show, and gives the executive the
ammunition and confidence to market your project. It
forces you to boil down all of the elements of your TV
show and communicate what the viewers will be watching
and the specific purpose of the show.
Odds are, if you can't boil your script or idea for a tv
show down to a solid 1 or 2 sentences that tells what
the show is about, producers will never be attracted to
it for development. Developing your logline is also an
opportunity to express a very original hook that your
show has to separate it from others within the same
genre or theme. A great logline should provoke interest
and inspire the TV producer to see the potential of the
To an executive scouting projects, the TV show logline
is perhaps the most important element of the development
process. It is the core concept of the show, and is very
close to the short pitch a Network markets to the public
when promoting a new show. This holds the "idea power"
of your project.
The following are examples of could-be loglines for
popular television shows:
"Ordinary people face their fears by competing against
each other in outrageously devised stunts" - Fear Factor
"A likeable husband's tolerance and marriage is tested
by the constant intrusion of his overbearing parents and
dim-witted brother" - Everybody Loves Raymond
"Twenty women will court and compete to win the
affections of one man who will narrow the selection
until he must decide on his one true love." - The
"Contestants' general knowledge will be tested when
given the answers to questions they must then form." -
"Aspiring singers will compete in a nationwide talent
search on live television where they will face the often
unfair scrutiny and sarcasm of a panel of judges before
one is finally branded the "American Idol", receiving a
recording contract." - American Idol
When you've got your great idea for a
new TV series worked out, with a killer title, a
captivating logline, and a clear synopsis,
Here. Producers at the TV Writers Vault area always
scouting new projects for reality television and other
Success Stories from the TV Writers Vault.
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television show idea/proposal for review by our